Courses Directory

BUS 335 Marketing in a Not-For-Profit Environment

This course examines the theories and practices involved in not for profit marketing. Topics include: an examination of the similarities and differences of not-for- profit marketing with for profit marketing, also not-for-profits key publics, marketing and organizational challenges and others.

Offered in:
Credit Hours: 3
Prerequisite: Minimum grade of C in BUS 230
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