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Course Directory

BUS 230 Marketing

BUS230: This course examines the fundamental marketing functions and their related concepts and theories. Topic areas covered include: promotion, product design, consumer behaviour, market research pricing, distribution channels and others.

Session:
Delivery:
Credit Hours: 3
Prerequisite: Minimum of grade of C in BUS 190
Instructor: Scott Roehl Profile
Class Times: Wednesdays 5:30pm- 8:30pm